Buying American-made products is more than just a patriotic gesture; it's a savvy consumer choice that supports local economies, ensures quality, and often benefits the environment.
But, like anything worth doing, it pays to do it right...
That's why we've crafted this ultimate guide to help you make informed decisions when purchasing products made in the good ol' USA. Whether you're a seasoned shopper or new to the concept of buying locally, this guide will arm you with everything you need to know.
Why Buying American Matters
When you buy products made in the USA, you're not only supporting local businesses and workers, but you're doing so much more.
Here are a few key reasons why buying American matters:
Economic and Ethical Reasons
According to this study, 70% of Americans prefer buying American products to support the economy. And it makes sense- when you purchase items made in the USA, you're not just getting a product; you're investing in your community and helping sustain jobs.
Don’t believe us? Here are some quick statistics:
- In 2022, manufacturing contributed $2.3 trillion to the U.S. GDP, which was 11.4% of the total GDP.
- In Q2 2024, manufacturers contributed $2.91 trillion to the U.S. economy.
- In 2024–2025, manufacturing output is forecasted to grow 1.5% in 2024 and 3% in 2025.
In other words, you don’t need an economics degree to grasp the broader effects of buying locally. When consumers choose American-made, they know they're helping sustain this vital portion of the economy.
But it's not just about the economy. There's an ethical component too. Many consumers feel that buying local products ensures better working conditions for factory workers, as the US has stricter labor laws compared to some other countries. These laws protect workers from exploitation and ensure fair wages, aligning purchases with values.
The Impact of Poor Working Conditions
Imagine this: you live in Bangladesh, where the average factory worker earns just $95 a month. You're responsible for supporting your family on that income, while also working long hours in unsafe conditions.
This is the reality for many factory workers in developing countries who produce goods for American companies and the practice so many consumers don't know they're supporting or think twice about- until it's too late.
Tragedies like the 2013 collapse of Rana Plaza in Bangladesh, where over 1,100 workers were killed and thousands more injured, highlight the dangers of turning a blind eye to poor working conditions.
Whether it's hoodies or activewear, by choosing American-made products, you're actively supporting fair labor practices and helping create a demand for ethical manufacturing globally. This not only benefits workers abroad but also holds companies accountable for their actions.
Quality Assurance and Craftsmanship
When you think “Made in the USA,” quality and craftsmanship likely come to mind. American manufacturers are renowned for their commitment to high standards and sustainable fashion, which often translates to durable and well-made products. According to Consumer Reports, 80% of respondents believe American-made products are of higher quality than their imported counterparts.
This emphasis on quality isn’t just a perception—it’s backed by stringent manufacturing guidelines and regulations. Products made in the USA must adhere to rigorous safety and quality checks, ensuring they meet or exceed expectations. This means safer toys for your kids, sturdier equipment for your garage, and reliable appliances for your home.
And let’s not forget craftsmanship. Many American companies, particularly those in niche markets, pride themselves on their artisanal approach. Whether it’s hand-stitched leather boots or bespoke furniture, the attention to detail and skilled workmanship add intrinsic value to the product.
What Quality Craftsmanship Looks Like
While quality can be subjective, there are a few telltale signs that you're getting an expertly crafted product. Look for:
- Symmetry and balance in design
- Smooth edges and finishing touches
- Tightly sewn seams and stitching
- Quality materials like real wood or leather
Of course, not all products made in the USA will meet these criteria, but they serve as a general guide when looking for quality craftsmanship.
Cost Per Wear and Longevity
It’s no secret that American-made products can come with a higher price tag. However, when you consider the cost per wear, they often offer better value in the long run. This is especially true for items like clothing and shoes, where the quality of materials and construction have a direct impact on durability. For example, American-made jackets like our Continental Sherpa-Lined Vintage Canvas Jacket offer better value due to their durability and quality.
Put it this way, spending $100 on a pair of American-made boots that last for years is a better investment than buying five pairs of cheap, imported boots for $20 each. In the end, you’ll likely spend more money replacing those lower-quality options multiple times, whereas American-made products often come from ethical manufacturing practices.
Plus, when products are built to last, they contribute to less waste and landfill overflow. By choosing higher-quality goods made in the USA, you’re reducing your environmental impact while also saving money in the long run.
Why Do American-Made Products Cost More?
American-made products don’t charge more just for fun. There are a few legitimate reasons why products made in the USA may cost more than their imported counterparts.
These include:
- Higher labor costs due to fair wages and better working conditions
- Stricter environmental regulations
- Quality materials sourced from within the USA
While these factors may contribute to a higher price, they also ensure that you're getting a product that aligns with your values and will stand the test of time.
Promoting Innovation
American manufacturers are known for their innovative approach to production. With a focus on quality and efficiency, they often employ cutting-edge technologies and processes to create unique and high-performing products.
This commitment to innovation also extends to sustainability, with many American companies leading the way in eco-friendly manufacturing practices.
By purchasing American-made products, you're supporting these forward-thinking companies and encouraging continued innovation in the industry. Plus, who doesn't love having access to new and exciting products that are constantly pushing boundaries?
Consider A World Without American Innovation
Think that American-made innovation doesn't matter?
Imagine a world without American-made products... We wouldn't have iconic inventions like the iPhone, Coca-Cola, or dare we say...Devium. These innovations not only shape our daily lives but also have a global impact.
American companies are constantly pushing boundaries and disrupting industries with new ideas and technologies. By choosing to buy American-made, we're investing in this culture of innovation and ensuring it continues to thrive for years to come.
Reducing the Carbon Footprint
Choosing products made closer to home helps cut down on transportation emissions. According to the Environmental Protection Agency (EPA), transportation accounts for 29% of total greenhouse gas emissions in the U.S. By opting for locally-produced goods, you contribute to a cleaner planet.
But it's not just about transportation...American manufacturers are also often held to stricter environmental standards and regulations, leading to more sustainable production methods and materials.
In other words, when you choose American-made products, you're making a conscious effort to reduce your carbon footprint and support environmentally responsible practices.
How Else Does American-Made Support Sustainability?
In addition to reducing transportation emissions and implementing eco-friendly production methods, buying American-made products also supports sustainable practices in other ways. These include:
- Supporting small businesses that often have a lower environmental impact than larger corporations
- Investing in local economies and communities, promoting economic stability and growth
- Encouraging the use of renewable energy sources in manufacturing processes
The Community Connection
Supporting American-made products often means supporting small businesses and local artisans.
But why does this matter? Well, when local businesses thrive, the community thrives.
Whether it's Nashville or San Francisco- small businesses create jobs, support other local suppliers and services, and contribute to the overall economic growth of communities.
This creates a ripple effect, boosting community development and fostering a sense of local pride. Whether it’s the charming boutique down the street or a family-run farm, these businesses are the backbone of American enterprise.
The Importance of Supporting Small Businesses
Small businesses are the lifeblood of communities, providing unique products and services, creating jobs, and contributing to local economies. When we choose to support small businesses by purchasing American-made products, we're investing in our own communities.
This is especially important in today's globalized economy, where many large corporations outsource production overseas. By supporting small businesses and local artisans, we're choosing to keep money within our own communities and support our neighbors' livelihoods.
Additionally, small businesses often have smaller carbon footprints due to their scale and reliance on more sustainable practices. By supporting them, we're also promoting sustainability on a smaller scale.
The Unseen Benefits
While the tangible benefits of buying American-made products are clear, there are subtle advantages, too. By investing in local products, you’re fostering a culture of accountability and transparency. You’re also promoting ethical labor practices, as U.S. labor laws protect workers, offering fair wages and safe working conditions.
The Impact of Consumer Choice
As consumers, we have the power to shape the market and influence companies' practices. By choosing American-made products, we're sending a message to corporations that we value sustainability, innovation, and ethical production.
This can lead to a ripple effect as more companies prioritize these values in response to consumer demand. Ultimately, our purchasing choices can help drive positive change in industries and promote a more sustainable future.
5 Things You Need to Know Before Buying Made in USA
1. Look for the Label
One way to ensure you're purchasing American-made products is by looking for the "Made in USA" label. This label indicates that all or most of the product's components were sourced and manufactured within U.S. borders.
However, it's important to note that some companies may use misleading labeling practices, so it's always a good idea to research before purchasing.
2. Do Your Research
Before buying an item, take the time to research the company and its manufacturing processes. Look for certifications or awards that indicate a commitment to quality and sustainability.
You can also check online reviews and ratings from other customers who have purchased their products. This will give you a better idea of the company's reputation and the overall quality of its products.
3. Know Your Values
When purchasing American-made products, it’s important to align your values with those of the company. If sustainability is important to you, look for companies that prioritize eco-friendly and sustainable practices. If supporting small businesses is important, seek out local or family-owned companies.
For example, many women’s clothing brands offer a diverse range of products, including dresses, that align with values of sustainability and ethical manufacturing.
Knowing your values and priorities will help guide your purchasing decisions and ensure you’re choosing products that align with your beliefs.
4. Consider Price vs. Value
As mentioned earlier, American-made products may come with a higher price tag than their imported counterparts. But it's essential to consider the long-term value rather than just the upfront cost.
Take into account the cost per wear or use, as well as the potential environmental and community benefits of buying American-made. In the end, you may find that investing in high-quality, locally-made products is a better value overall.
5. Spread the Word
Lastly, don't be afraid to share your love for American-made products with others. By educating friends and family about the benefits of buying locally, you can help create a ripple effect and support these businesses further.
You can also use social media or word-of-mouth to promote your favorite American-made companies and encourage others to consider their purchasing choices.
In the rest of this article, we'll go through how to look for the label, do your research, know your values, and consider price versus value in more detail. We'll also discuss ways to spread the word about the importance of buying American-made products.
Identifying Truly American-Made Products
While the Federal Trade Commission (FTC) requires that “all or virtually all” of a product be made in the USA for it to claim the label, what does that mean for the discerning shopper?
In an age of global supply chains, identifying products that are genuinely made in America can be tricky. A “Made in the USA” label doesn’t always mean that every component of the item was produced domestically. It's important to research American-made clothing brands to ensure they meet the criteria for being truly made in the USA.
Despite the stringent criteria, some companies play fast and loose with the label, leading to misleading claims.
So, How Do I Know if a Product is Truly Made in the USA?
First, check for certifications. Look for labels like "Certified Made in the USA" or similar endorsements from recognized organizations. These certifications often involve third-party verification, adding an extra layer of assurance.
Second, do your homework. Research the brand and its supply chain. Many companies are transparent about their manufacturing processes and proudly share information about their American operations online.
Finally, consider the product's components and assembly. While some parts may be sourced globally, the final assembly or significant manufacturing stages should occur in the USA for the product to align with the spirit of being "Made in the USA."
Red Flags to Watch For
Navigating the world of American-made goods isn’t all sunshine and eagles. There are some pitfalls to avoid if you want to ensure authenticity:
- Vague Labels: Terms like “Designed in the USA” or “Assembled in the USA” can be misleading. These phrases don’t guarantee the product was manufactured here.
- Too-Good-to-Be-True Prices: If it seems suspiciously cheap, it might be cutting corners somewhere. Remember, quality comes at a cost.
- Lack of Company Transparency: Legitimate brands will proudly display their manufacturing details. If it’s hard to find information, consider it a red flag.
Checking for Certification
Certifications can be your best friend when verifying American-made claims. The “Made in USA” certification from the American Made Matters organization is a reliable indicator.
Finding Authentic American-Made Products
With the rise of online shopping, finding genuine American products online has become easier. Websites like Made in America and Buy American provide directories of verified U.S. manufacturers.
Social media platforms and community forums can also be valuable resources for recommendations and reviews. Aside from those places, here are a few other locations where you can score authentic American goods:
- Farmer’s markets and craft fair: These are great places to find locally made clothing such as bottoms, shorts, and tops.
- Local boutiques and specialty stores: Many small businesses pride themselves on sourcing products from local makers.
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Direct from the manufacturer: Some companies allow you to purchase directly from their website or factory. This not only supports the business but also gives you a chance to learn more about their production process.
The Impact of Globalization on American Manufacturing
Ah, globalization—the double-edged sword of modern economics. While it has opened up new markets and opportunities, it has also shifted many manufacturing jobs overseas. According to the Economic Policy Institute, the US lost over 3.4 million manufacturing jobs to China between 2001 and 2017.
This shift can impact both consumers and manufacturers. For consumers, it often means more affordable goods, thanks to lower production costs abroad. However, the trade-off is often at the expense of quality, local employment, and environmental standards.
For manufacturers, the pressure to compete globally can lead to innovation but also to cost-cutting measures that may affect product quality. Fortunately, a growing trend towards reshoring—bringing manufacturing back to the USA—is gaining traction. Driven by factors like rising overseas costs and a desire for quality control, reshoring could revitalize American manufacturing.
The Impact of American-Made Products on the Global Market
While it's important to support domestic manufacturing, buying American-made products also has a positive impact on the global market.
Here are some ways your consumer choices can make a difference beyond our borders:
- Promoting fair trade practices: Many American manufacturers prioritize ethical and fair labor practices in their production processes. By choosing their products, you're indirectly supporting these values and promoting them in the global market.
- Reducing carbon footprint: Buying products made locally reduces the need for long-distance transportation, which contributes to greenhouse gas emissions. This not only benefits the environment but also decreases our dependence on foreign oil.
- Setting an example for other countries: As other countries see the success and demand for American-made products, they may adopt similar policies and practices to compete in the global market. This can lead to positive changes in labor standards, environmental regulations, and fair trade practices around the world.
Navigating the Price of Made-in-USA Products
Let's get down to brass tacks—price. It's no secret that products made in the USA often carry a hefty price tag. But before you balk at the cost, consider what you're getting for your money. You're paying for quality, durability, and ethical production practices.
In fact, a study from the Boston Consulting Group found that 80% of American consumers are willing to pay more for products made in the USA. The premium is often justified by the superior craftsmanship and longer lifespan of the product, which can save money in the long run.
Additionally, buying American-made supports local businesses and economies, creating a ripple effect of benefits. For those on a budget, many companies offer sales, discounts, and financing options to make their products more accessible.
Making the Most of Your American-Made Purchases
Once you've committed to buying American-made products, it's important to maximize the value and impact of your purchases. Start by caring for your items properly to extend their lifespan. Follow manufacturer care instructions and invest in maintenance tools to keep your products in top condition.
Additionally, share your experiences with others. Word-of-mouth recommendations are powerful, and by promoting the benefits of American-made products, you can inspire others to join the movement.
Finally, stay informed about developments in American manufacturing. Follow industry news and participate in forums to connect with like-minded consumers and learn about new products and trends.
Addressing Common Myths
Let's debunk a few myths, shall we? Here are a few common misconceptions about American-made products that need to be put to rest:
Myth 1: "Made in the USA" is just a marketing ploy
While it's true that some companies may use this label as a marketing tactic, there are strict regulations and certifications in place to prevent false claims. The Federal Trade Commission (FTC) enforces guidelines for labeling products as "Made in the USA," ensuring transparency and accuracy.
Additionally, many brands genuinely take pride in their American-made status and are transparent about their production process.
Myth 2: American-made products are too expensive
While it's true that some American-made products may be more expensive than their imported counterparts, this isn't always the case. As mentioned before, many companies offer discounts and financing options to make their products more affordable… just take a look at our Super Savings.
Additionally, by considering the long-term benefits and supporting local economies, the cost may be worth it in the end.
Myth 3: Only big brands can afford to make their products in the USA
While manufacturing in the USA can be more challenging for small businesses due to higher labor and production costs, many do so successfully. In fact, supporting small American businesses is a great way to contribute to the revitalization of domestic manufacturing.
Plus, with the rise of e-commerce and online marketplaces, it's become easier for smaller companies to reach a wider audience and compete with bigger brands.
Myth 4: Imported products are just as high quality as American-made products
While some imported products may be of high quality, there are also many cases where corners are cut to save on production costs. This can result in lower quality materials, subpar construction methods, and less ethical labor conditions.
By buying American-made, you can have peace of mind knowing that your product is made with care and attention to detail.
Rehauling Your Closet for a More Sustainable Wardrobe
Plenty of American-made categories deserve your attention, but how do you rehaul your entire closet without breaking the bank? Here are a few tips to help you get started:
Do a Closet Inventory
Start by going through your closet and assessing what you have. Take note of the items that are made in the USA and those that aren't. This will give you a better understanding of what changes you need to make and where to focus your efforts.
Prioritize Essential Items
When starting your American-made wardrobe journey, it's essential to prioritize the basics. These include items like t-shirts, jeans, and sneakers that you wear regularly. Additionally, outerwear is an essential category to consider when building a sustainable wardrobe with American-made products.
By investing in high-quality American-made versions of these items, you can build a strong foundation for your sustainable wardrobe.
Shop Secondhand
Don't have the budget for all-new American-made pieces? Consider shopping secondhand at thrift stores or online marketplaces. You can often find gently used, high-quality pieces made in the USA at a fraction of their original cost.
Plus, shopping secondhand is a more sustainable and ethical option, as it reduces the demand for mass-produced, fast fashion products.
DIY and Repurpose
Get creative with your wardrobe by trying out some DIY projects or repurposing old items. For example, you can turn an oversized t-shirt into a trendy crop top or use old jeans to make a cute tote bag.
This not only gives new life to old items but also reduces waste and supports a more sustainable fashion industry.
Navigating Online Marketplaces
Shopping online for American-made products has never been easier. Here are a few tips to help you navigate the vast world of e-commerce and find high-quality, American-made goods:
Read Product Descriptions Carefully
Before making a purchase, read the product description thoroughly to ensure that it is indeed made in the USA. Look for details about materials and production processes to get a better sense of the quality and ethical practices involved.
Consider Brand Transparency
Look for brands that are transparent about their manufacturing process and provide information on their website or social media about how their products are made. This can give you peace of mind knowing that your purchase is supporting ethical production practices.
Check Customer Reviews
Reading reviews from other customers can also give you a better idea of the quality and satisfaction level of the product. Look for reviews specifically mentioning the product's origin or production process to see if it aligns with your values.
Support Small Businesses
While big brands may have a larger selection, don't overlook small businesses when shopping online. These companies often have unique and high-quality products made in the USA, and supporting them contributes to a more diverse and sustainable marketplace.
Use Ecommerce Platforms
Platforms like Amazon and Etsy offer filters to help you find American-made products. While you’re adding items to your cart, practice a little skepticism—just like deciphering your uncle's fishing stories.
Protect Yourself From Counterfeits
Watch out for knock-offs posing as the real deal. If a deal seems too good to be true, it probably is. Trust your instincts and buy from reputable sources. Look for official brand websites or authorized retailers to ensure you're getting the real thing.
Engaging with American Manufacturing Communities
Another way to support American-made products is by engaging with the communities where they are produced. Here are a few ways you can get involved:
Attend Local Craft Fairs and Markets
Local craft fairs, farmers' markets, and artisan shows often feature products made in the surrounding community. By attending these events, you not only have the opportunity to purchase directly from makers but also learn more about their production process.
Visit Manufacturing Facilities
Many American manufacturers offer tours of their facilities, providing a behind-the-scenes look at how their products are made. This can be a great way to gain insight into the manufacturing process and better appreciate the effort and care put into each item.
Support Domestic Tourism
Traveling within the United States and supporting local economies is another way to indirectly support American manufacturers. By staying in smaller towns or patronizing local businesses, you can contribute to the growth of these communities and help boost domestic manufacturing.
Joining Online Forums and Groups
Get involved with communities of like-minded shoppers. Forums and social media groups are excellent places to share tips, reviews, and the occasional chuckle.
Attending Events and Expos
Check out local expos and events showcasing American-made products. Not only will you discover new brands, but you'll also see how proud Americans are of their craftsmanship.
Supporting Advocacy Initiatives
Support organizations advocating for domestic manufacturing. Your voice can contribute to policy changes that benefit American workers and industries. Look for advocacy groups that align with your values and get involved in their efforts.
The Future of American Manufacturing
Trends Shaping the Industry
As the demand for American-made products grows, manufacturers are embracing new trends to stay competitive. These include:
- Sustainable and ethically made products: With a greater focus on environmental and social responsibility, many companies are incorporating sustainable practices into their manufacturing processes.
- Customization and personalization: Consumers crave unique experiences, and this extends to their purchases. Companies are offering customizable options to appeal to this desire.
- Technology integration: Automation, artificial intelligence, and other technological advancements are being implemented in American factories to increase efficiency and productivity.
- Reshoring initiatives: Government policies and incentives are encouraging companies to bring production back home.
How You Can Make a Difference
By choosing American-made products, you are already making a positive impact on domestic manufacturing. However, there are other ways to support this industry:
- Research your purchases: Before buying a product, do some research to determine if it's made in the USA or not. Look for companies that prioritize transparency and ethical production practices.
- Partner with local businesses: Support local businesses by purchasing from them whenever possible. This helps strengthen the community and supports job growth.
- Advocate for policies that promote American manufacturing: Stay informed about policy decisions that affect domestic manufacturing and make your voice heard by contacting elected officials and supporting initiatives that promote American-made products.
Your Role in the Larger Picture
The biggest reason people hesitate to buy American-made products is that they feel their choice doesn’t make a real impact. (The facts and figures already make the case—do we really need to add another stat?)
And we get it. We're just one person, so how can we make a difference?
But here's the thing- every purchase we make is a vote for the kind of world we want to live in. By choosing American-made products, you’re actively participating in shaping the economy, environment, and society. It’s not just about personal preference; it’s a statement of values.
When you buy American-made, you create a domino effect that strengthens local economies, supports ethical production practices, and promotes environmental sustainability.
Devium: Your American-Made Ally
At Devium, we are dedicated to creating American-made clothing that reflects our values. Our obsession with quality, sustainability, and community is what sets us apart from the rest. By choosing to support American manufacturing, we are not only contributing to the economy but also making a statement about the kind of world we want to live in.
Join us in our mission and become a part of our growing community. Together, we can make a difference and create a better future for generations to come.
So go ahead, rock your American-made style with pride. We are proud to stand with you.
FAQs
Why should I buy American-made products?
Investing in domestic manufacturing supports job creation, promotes ethical production practices, and contributes to a more sustainable economy. By purchasing American-made products, you are making a positive impact on the local and national level.
How can I find American-made products to purchase?
There are various ways to find and purchase American-made products, such as shopping at local businesses or using online platforms with filters for Made in USA goods.
Doing some research before making purchases can also help identify companies that prioritize transparency and ethical production practices.
Will buying American-made products break my budget?
While some American-made products may have higher price tags due to factors like higher labor costs, there are still affordable options available.
By supporting American-made products, you are investing in quality and ethical production practices rather than just the lowest price.
Can I trust that a product labeled as "Made in USA" is truly American-made?
The Federal Trade Commission (FTC) has strict guidelines for companies using the "Made in USA" label. Products must be entirely made within the United States with all significant parts originating from the country.
If you have any doubts about a product's label, you can contact the company directly for more information or check the FTC website for their guide on Made in USA labeling.
How can I learn more about supporting American manufacturing?
There are many resources available online, such as advocacy organizations, industry publications, and local events that focus on promoting domestic manufacturing. Stay informed and get involved in these efforts to support this vital industry.
Is it too late to bring back American manufacturing?
While the rise of global trade has significantly impacted American manufacturing, there is a growing movement towards reshoring and promoting domestic production.
With the right policies and support from consumers, there is still time to revitalize this industry and create more job opportunities in the United States. By choosing American-made products, you are actively contributing to this effort and making a difference in the future of our country.
How else can I support American manufacturing besides buying products?
Aside from purchasing American-made products and supporting local businesses, you can also advocate for policies that promote domestic manufacturing. This can include contacting elected officials and supporting initiatives that prioritize Made in USA goods.
You can also volunteer with organizations that advocate for American manufacturing or participate in events that raise awareness about its importance. Every action, big or small, helps make a difference.
Conclusion
Buying American-made products is more than just a trend—it's a movement that aligns with economic, environmental, and ethical principles. By making informed decisions, you're not just purchasing a product; you're contributing to a broader impact.
For those eager to do their part, start by exploring certified American-made brands and gradually incorporate them into your lifestyle.